Red Carpet & Secret Spa
In a transformative year, a humble toe became “Big J,” debonair celebrity. After battling his nemesis on the red carpet, Big J swung into the Big Game to protect his famous football friends.
We had to get every detail right and be in the right places. A heavy pre-roll run and digital presence got us the hits and returns we were looking for.
It started with a disease awareness initiative that was endorsed by the American Academy of Dermatology. The national launch campaign included a branded bus tour and geo-targeted broadcast.
Take Heart. Stay Smart.
One look at the vitamin aisle at any drugstore will give you an idea of the challenge UBERA faced. It’s the quintessential story of the heart, the brain, and the little brand that could.
We take them on a fantastic adventure through the body where they meet remarkable characters like Larry the Lungs, Harry the Heart, and more. Entertaining, educational, and declared a “must-share” by the Morquio A community.