Karin Locovare and Karl Schempp report live from SXSWi 2013 on the dawn of the 3D printing revolution in another installment of JUICE TRENDSPOT. Karin had this to say:
“This was my first time at SXSW and overall, it was a really great experience. I took the advice of my JUICE colleagues and event leaders and attended a mix of sessions—some closer to my profession in healthcare marketing and some further out. It’s important to get outside your comfort zone and some of the most interesting sessions to me were those that had nothing to do with healthcare, but they got the creative juices flowing. One of these sessions for me was the Opening Remarks from Bre Pettis on MakerBot. I love the idea that we are experiencing a new sort of industrial revolution with 3D printing. We can all be makers and create physical objects from digital designs. Pettis says that with products like the MakerBot, we are returning to basics, making things, and we are able to accelerate affordable innovation. He also said that with the MakerBot, we can prototype the prototype—a process that used to take months and could require shipping around the globe—now it’s in everyone’s hands with a MakerBot.”
TREND: Personal 3D printers inspire grassroots innovation
This JUICE TRENDSPOT episode features: Karin Locovare, VP, Group Account Supervisor and Karl Schempp, Group Art Supervisor, JUICE Pharma Worldwide
For more information: Session Details (excerpted below)
SXSW Description: Opening Remarks from Bre Pettis, MakerBot
MakerBot co-founder and CEO Bre Pettis talks about the present and the future of the ongoing 3D printing revolution. Pettis will also cover one of the lessons he has learned via many years of attendance at SXSW Interactive. Kick off your 2013 SXSW experience with an inspiring talk from this amazing entrepreneur!