Bringing all aspects of your brand to life in the format today’s customers want—video. From Story First through SEO Excellence, we’re ready to tell your brand’s story.
Video storytelling starts with deep customer insights and includes journey mapping, multiteam brainstorms, and creative excellence pressure testing. Is it informational, inspiring, delightful, surprising? Does every second of the story count?
Ensure the role of the video story is optimized within the brand’s promotional ecosystem. What are the current and planned channels?
Make it easy for viewers to take the action we want them to take, on a channel-by-channel basis.
Create Once, Deploy Many
Develop videos with micro-moments and multichannels in mind. What’s your :15?
Create a video site map for your Website so that videos are indexable by search engines.
Ensure all videos have associated transcripts so the transcripts are read by search engines.
Distribute videos through third parties, for example: YouTube, Vimeo, The Doctor’s Channel.